MARKETING PLAN


PERFORMANCE
Leading member of The Minnesota Real Estate Team; the #1 ranked RE/MAX team in the world (2013, 2014, 2015). While we are ranked by the number of successful transactions, quality and customer service are what we’re driven by. Uncompromising ethics and devotion to our clients are what continues to foster our growth and past client referrals.
PAST CLIENT REVIEWS
I believe that a vital part of selecting the right Realtor to help you sell your home, is being able to research their sales and past client reviews. As a result, I make all of my sales and past client reviews public information to allow home sellers and buyers to determine if my skillsets and performance are in alignment with their goals. Brian Carion – Reviews
STAGING
Staging your home prior to listing for sale is essential. With our guidance, many times we can work with the furniture and decor items that you already own, but if needed, we partner with two professional staging companies that each have a warehouse full of staging furniture and decorations preparation.
PROFESSIONAL PHOTOS
Have you ever come across really poor listing photos before? If so, you have realized the importance of high quality photos, and how they are paramount to a listing’s success. Wide-angled digital lenses, high-quality camera body, and proper lighting are just the beginning. Adjusting the white balance, shadowing and photo angles are just as important. Click here for some examples of our listing photography.
PICTURE VIEWING ANALYTICS
Cleverly, we embed tracking code into our professional photos in order to collect picture-viewing statistics for each of our listings. No longer does a seller have to wonder how their listing is performing! The statistics are shared with you each week in a graphical format, and we collectively use this data to help us better position and optimize exposure of your listing…allowing us to “quantitatively” maximize sales price and minimize market time.
VIRTUAL TOUR
We create very polished virtual tours to give prospective buyers a feel for your home even before they schedule a viewing appointment. Visit the example tours below:
INTERNET
Similar to how you found this very website online, your listing will be prominently syndicated across the internet. Your listing will be:
- Syndicated to all local real estate websites
- “Featured” on all of the national platforms (i.e. Zillow, Trulia, Realtor.com, Yahoo Real Estate, Homes.com, etc)
- “Featured” on the homepage of www.mn-houses.com.
- And, above all else, your listing will be ranked “organically” within the Google and Bing search engines (by its physical street address).
RADIO
Our team hosts two weekly real estate radio shows upon which we can feature your listing unmatched exposure:
- The Minnesota Real Estate Show, Saturdays 10‐11 AM on Twin Cities News Talk AM 1130
- Minnesota Home Talk, Saturdays 7‐8 AM on ESPN, AM 1500
Your listing will be promoted internally within The Minnesota Real Estate Team…the #1 ranked RE/MAX team in the world (2013-2015) for number of transactions sold. Our database extends beyond all other competitors.
Yes, there are still print marketing avenues that are used in the digital age. They may not be as effective as they once were, but they do capture some audience. We advertise our listings in the Homes Magazine by StarTribune.
OPEN HOUSES
We are happy to hold Open Houses for your listing, depending on your comfort level. Not every seller wants the general public and neighbors touring their home, but an Open House can be a great way to create local buzz about your new listing!
NORTHSTAR MLS
This is the main listing hub (on which all real estate agents list homes for sale). The Multiple Listing Service (MLS) is the basis for listing a home for sale. However, to make a listing standout, your listing needs to be advertised far beyond just this basic platform.